We're Doing Things Differently
For years, dogs and cats have occupied the spotlight in every pet store. Our little guys deserve better, and they know it. We're shifting attention to the Little Beasts of the world.
We work to develop the most engaging treats and toys, and test them with small pets all around the world.
Bright colors and cool shapes are fun - but that's not the top priority of most small pets. Instead, we focus on textures, flavors, and smells that grab the attention of every Little Beast. All while using organic, natural, and healthy ingredients.